Corporate member expands into China with British Luxury Collection

Corporate member Harrison Spinks will expand into China through one of the country’s leading manufacturers and retailers, Sleep Comfortably (Shanghai) Technology Co., Ltd – bringing over 185 years of British bedmaking expertise and innovation to the market.

The award-winning bedmaker will make its debut in China through a dedicated flagship store, with additional locations and in-store galleries planned as part of an ambitious phased rollout, introducing Harrison Spinks’ renowned craftsmanship to China’s luxury sleep sector.

Harrison Spinks’ expansion into China forms part of the company’s ambitious international growth strategy, with its luxury mattresses now distributed across several countries worldwide, including most recently Indonesia.

Renowned for its expertise in launching and managing luxury sleep brands across China’s premium market, Sleep Comfortably (Shanghai) Technology Co., Ltd is one of the country’s leading manufacturers and retailers.

Meticulously handcrafted in the UK, Harrison Spinks mattresses combine over 185 years of bedmaking expertise with innovative design. The British Luxury Collection blends traditional craftsmanship with responsibly sourced, natural fibres such as traceable British wool, cashmere, and flax to deliver a distinctive sleep experience and reflect the brand’s commitment to quality, innovation, and sustainable luxury.

Nick Booth, managing director at Harrison Spinks, said: “Entering the Chinese market represents a significant moment in Harrison Spinks’ international growth. Partnering with Sleep Comfortably – one of the country’s most respected luxury sleep specialists – allows us to bring the British Luxury Collection to a new audience, marking another exciting step forward in our continued international growth.

“We are thrilled to share our expertise and heritage with consumers in China, offering a quality sleep experience – with each mattress showcasing the expert craftsmanship, pioneering innovation and attention to detail that have defined us since 1840.”

Stephen Wang, president at Sleep Comfortably (Shanghai) Technology Co., Ltd, said: “We are thrilled to introduce Harrison Spinks’ British Luxury Collection to the sleep market in China and Hong Kong.

“Our customers are looking for unrivalled quality, and this exciting new partnership allows us to deliver a superior sleep experience that combines the finest British craftsmanship, innovative design and exceptional comfort.”

The British Luxury Collection will launch in China through Sleep Comfortably (Shanghai) Technology Co., Ltd from the end of this year.